Our People

Experience:

Category Management and FMCG, Strategy Coles, The Reject Shop and Merivale

Key Focus:

Supercharging brand sales across major retail channels. Woolworths lead.

Signature Strength:

Negotiation and Sales Optimisation

Jessica Maree Gordoun

Managing Director - Retail

Experience:

Corporate Finance at Pitcher Partners, Corporate Development at Rentokil Initial Plc

Key Focus:

Ensuring our brands are financially positioned to achieve their goals

Signature Strength:

Simplifying complex scenarios to deliver practical, commercially advantageous outcomes

Joseph Green

Managing Director - Advisory

Experience:

Finance, Category Management and Strategy at Coles.

Key Focus:

Supporting brands scale growth and leading data driven strategies. Coles lead.

Signature Strength:

Commercial balance between brands & retailers and Excel Sheets/Numbers

Mark Roestenburg

Executive Director - Retail Performance

Experience:

Commercial Lawyer at Baker Mckenzie, Retail Operations at General Pants Group, Owner and Export Sales at Slim Secrets (exited 2022)

Key Focus:

helping brands grow & scale sustainably both domestically and in international markets

Signature Strength:

Broad skill set and strong network across FMCG and with investors.

Jamie Thurin

Executive Director - Origination & Export

Experience:

Category Management, Procurement and Supply Chain at Coles

Key Focus:

Finding better ways to reduce costs and increase revenue streams for our brands

Signature Strength:

Strong network and adaptable problem solver

Adam Morris

Executive Director - Brand & New Business

Experience:

Corporate Advisory / M&A Lawyer at Nicholson Ryan Lawyers and Thomson Geer

Key Focus:

Supporting the growth of our brands through their lifecycle, from early and expansion stage to exit

Signature Strength:

Commercially minded, pragmatic and collaborative approach to dealmaking, with a view to maximising client outcomes

Veroshan Sripragasan

Executive Director – Legal

Experience:

8+ years in senior Corporate Finance roles at Pitcher Partners. A member of the Institute of Chartered Accountants Australia.

Key Focus:

Delivering great financial outcomes for brand partners.

Signature Strength:

A practical, outcome driven approach to finance and corporate advisory engagements.

Michael Giarrusso

Director - Corporate Advisory

Experience:

15 years working in pharmacy retailers and for big pharmaceutical companies inc: Arrotex and DCO

Key Focus:

Big sales opportunities in the pharmacy and P&C retail sector

Signature Strength:

Deep channel knowledge and building new retailer partnerships

Jay Cavanagh

Head of Pharmacy and Petrol and Convenience

Experience:

Merchandise and Operations at The Reject Shop

Key Focus:

Data analysis, insights, commercialisation and online

Signature Strength:

Storytelling through data and retail optimisation advisory

Brianna Allford

Data, Insights & Online Manager

Experience:

Senior Analyst specialising in M&A advisory, Financial modelling and Due Diligence. A member of the Institute of Chartered Accountants Australia.

Key Focus:

Corporate Advisory

Signature Strength:

Financial modelling and scenario planning

Alexander Bielinski

Senior Analyst - Corporate Advisory

Experience:

15 years working in Multinational FMCG brands inc. Peters Ice Cream and British Tobacco

Key Focus:

Sales and growth

Signature Strength:

Energetic approach to sales and account management

Jeremy Raymond

National Account Manager - Grocery & Department

Experience:

Private Clients and Tax Advisory at Pitcher Partners, Director at Core Growth Advisors.

Key Focus:

Accounting and Tax Advisory.

Signature Strength:

Debits, credits and tax planning.

Vivian Nguyen

Manager – Accounting and CFO Advisory

Experience:

30 years in demand planning, logistics and systems for reputable brands such as Swisse, Vitality and Sukin

Key Focus:

Ensuring brands are well set up for success from an ordering and operations perspective

Signature Strength:

Analytics, forecasting, demand plans, stock management and cash flow

Kon Pletias

Demand Planning Manager & VRP

Experience:

Leading sales administration across premium FMCG brands

Key Focus:

Sales administration, online optimisation, order processing

Signature Strength:

Detail Orientation, Pragmatic Execution and Understanding of the FMCG market

Lucy Bleackley

Sales Assistant & Office Manager

Experience:

5+ years working on FMCG leader brands in the pharmacy channel.

Key Focus:

Develop and Grow commercial alliances and partnerships.

Signature Strength:

Creativity optimizing sales.

Viviana Virgen

Key Account Manager - Pharmacy

Experience:

Sales/Marketing Coordinator, Account Executive, Account Management for leading fresh brand.

Key Focus:

Identifying opportunities to maximize customer value, success and growth

Signature Strength:

Detail oriented with strong client relationships and presentation skills

Stephanie Lynch

Account Manager - Grocery & Independents

Experience:

Graphic design, branding design and strategy for brands across retail, hospitality, wellness and more.

Key Focus:

Graphic design, brand aesthetic management, presentation decks and visual asset creation.

Signature Strength:

Graphic design and visual aesthetic management.

Emma Puglia

Graphic Design Manager

Experience:

Office and admin support.

Key Focus:

Supporting the team with admin related tasks.

Signature Strength:

Organisation and support across the board.

Jenna Klotnick

Admin Assistant

Jessica Maree Gordoun

Joseph Green

Mark Roestenburg

Jamie Thurin

Adam Morris

Veroshan Sripragasan

Michael Giarrusso

Jay Cavanagh

Brianna Allford

Alexander Bielinski

Jeremy Raymond

Vivian Nguyen

Kon Pletias

Lucy Bleackley

Viviana Virgen

Stephanie Lynch

Emma Puglia

Jenna Klotnick

Contact Us